eCommerce Benchmark KPIs: Sports Equipment in South Africa

In 2023, next to an add-to-cart rate of 10%, a cart abandonment rate of 85.9%, and a conversion rate of 1.4%, the eCommerce Benchmark KPIs for Sports Equipment in South Africa also consist of an AOV of US$82.9, a discount rate of 7.7%, and a return rate of 3.3%.

至2023年，南非体育设备电子商务基准关键绩效指标（KPIs）包括10%的加入购物车率、85.9%的购物车放弃率、1.4%的转化率，同时亦涵盖平均订单价值（AOV）为82.9美元、7.7%的折扣率和3.3%的退货率。