Favorite social media platforms in Mexico Q3 2023

According to a survey during the third quarter of 2023, 30.1 percent of online audiences in Mexico stated that Facebook was their favorite social media platform, a network with a usage reach of 93.2 percent among the online population. WhatsApp followed as the social platform of choice for around 26.7 percent of the respondents, in addition to being the second most used network in the country. With a significant growth of the platform throughout Latin America, 18 percent of Mexican internet users said that TikTok was their favorite platform.

根据2023年第三季度的调查数据，墨西哥在线观众中有30.1%表示Facebook是他们最喜爱的社交媒体平台，该平台在在线人群中拥有93.2%的使用覆盖率。WhatsApp作为选择社交平台的受访者比例约为26.7%，同时，它也是该国使用率第二高的网络。随着该平台在拉丁美洲地区的显著增长，18%的墨西哥互联网用户表示TikTok是他们最偏好的平台。