eCommerce Benchmark KPIs: Apparel in Mexico

In 2023, next to an add-to-cart rate of 11.1%, a cart abandonment rate of 86%, and a conversion rate of 1.6%, the eCommerce Benchmark KPIs for Apparel in Mexico also consist of an AOV of US$104.1, a discount rate of 16.8%, and a return rate of 18%.

截至2023年，墨西哥服装电商领域的基准关键绩效指标（KPIs）包括：11.1%的加入购物车率、86%的购物车放弃率、1.6%的转化率、平均订单价值（AOV）为104.1美元、16.8%的折扣率和18%的退货率。