Jaric et al., Data mining in conservation research using Latin and vernacular species names. Peerj - Supplementary material

Supplementary material for: Jaric et al., Data mining in conservation research using Latin and vernacular species names. Peerj Abstract - In conservation science, assessments of trends and priorities often focus on species as the management unit. Studies on species coverage in online media are commonly conducted by using species vernacular names. However, use of species vernacular names for web-based data search is problematic due to high risk of mismatches in results. While the use of Latin names may produce more consistent results, it is uncertain whether a search using Latin names will produce unbiased results as compared to vernacular names. We assessed the potential of Latin names to be used as an alternative to vernacular names for the data mining within the field of conservation science. By using Latin and vernacular names, we searched for species from four species groups: diurnal birds of prey, Carnivora, Primates and marine mammals. We assessed the relationship of the results obtained within different online sources, such as Internet pages, newspapers and social media networks. Results indicated that the search results based on Latin and vernacular names were highly correlated, and confirmed that one can be used as an alternative for the other. We also demonstrated the potential of the number of images posted on the Internet to be used as an indication of the public attention towards different species.

配套补充材料：Jaric 等《利用物种拉丁学名与俗名开展保护研究的数据挖掘》，源自PeerJ期刊的研究摘要。在保护科学领域，趋势与优先级评估通常以物种作为管理单元。针对在线媒体中物种相关内容覆盖情况的研究，通常借助物种俗名（vernacular names）开展。但基于网络的数据检索若使用俗名，易出现结果匹配偏差的问题，存在较高风险。尽管使用拉丁学名（Latin names）可获得更一致的检索结果，但相较于俗名，使用拉丁学名检索是否能得到无偏结果仍未明确。本研究评估了在保护科学领域的数据挖掘中，拉丁学名作为俗名替代方案的可行性。研究团队分别使用拉丁学名与俗名，对四类物种类群——昼行性猛禽、食肉目（Carnivora）、灵长目（Primates）以及海洋哺乳动物——的相关数据进行检索。同时分析了不同在线数据源（包括网页、报纸与社交媒体网络）所得检索结果之间的关联关系。结果显示，基于拉丁学名与俗名的检索结果具有高度相关性，证实二者可互为替代方案。此外，本研究还验证了互联网上传的图像数量可作为衡量不同物种受公众关注度的有效指标。