Expected smartphone usage for holiday shopping in the U.S. in 2024, by generation

In 2024, nearly half of consumers in the United States intended on using their smartphones for buying holiday gifts. Within this total, 62 percent of Millennials planned on using m-commerce for holida

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Expected holiday shopping events participation in the U.S. 2025, by generation

Share of consumers likely to participate on holiday shopping events in the United States in 2025, by generational cohort

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Expected online holiday shopping spending in the U.S. 2023

Anticipated e-commerce spending during holiday season in United States in 2023

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