Normative Force of generic-you

This project examines whether subtle shifts in language can affect people's endorsement of unfamiliar norms. Across five experiments (N = 807) we test whether people judge behaviors described with generic-you (i.e., "You" that refers to people in general, e.g., "You carry an umbrella in the rain") as more normatively correct than behaviors described with "I." Experiments 3-4 examine boundary conditions, by manipulating how knowledgeable the informants providing the information to participants are.

本研究旨在探究语言上的细微变化是否会影响个体对陌生规范的认同程度。我们开展五项实验（总样本量N=807），用以检验人们是否会将以通用第二人称you（generic-you，即指代全体人群的“你”，例如“你雨天会携带雨伞”）描述的行为，判定为比以第一人称单数“I”描述的行为更具规范正确性。实验3与4通过操纵向参与者提供信息的信息提供者的专业知识水平，进一步考察该效应的边界条件。