Data Locker for Simplified Data Ingestion

AppsFlyer customers can now use Snowflake to directly integrate with Data Locker - the ultimate data delivery solution.

With Data Locker, brands can ingest and aggregate large amounts of raw data from AppsFlyer in a secure manner, while leveraging near-real-time data delivery with unmatched data freshness.

Utilizing Data Locker helps in understanding which media sources deliver the most profitable users and drive the highest lifetime value in an easy, efficient and automated way.

1. Gain absolute control over your data: By syncing your measurement data to Snowflake you can maintain better data retention policies and make critical optimization decisions on the fly.

2. Maximize your insights and make data-driven decisions: Reduce your costs and time-to-insight by automatically syncing your measurement data with other data sources that flow into Snowflake for further analysis (for example, your CRM data).

Expected Workflow:
1. Get started quickly and easily on AppsFlyer Data Locker by creating a new Data Locker connection.

2. Choose the data reports, fields and file format you're interested in (CSV or Parquet).

3. Choose Snowflake as your data delivery destination, then select one of our supported Snowflake regions and specify your Snowflake account ID.

4. AppsFlyer Data Locker will transfer the data to AppsFlyer own Snowflake account and share it with your account via Snowflake data share options.

5. Sync all of your attribution and marketing analytics data with your internal Snowflake BI platform for in-depth analysis, visualization and rapid optimization.

5. Make changes on the go as your business requirements evolve.