Bounce rate of leading beauty and cosmetics sites in Brazil 2023

Among selected beauty and personal care brand websites in Brazil, belezanaweb.com.br registered the highest bounce rate in October 2023, at approximately 54.3 percent. natura.com.br was next, with a bounce rate of over 46 percent. Of the beauty and personal care e-tailers analyzed, epocacosmeticos.com.br had the lowest bounce rate at 40.9 percent.

在巴西精选的美容及个人护理品牌网站中，belezanaweb.com.br于2023年10月登记的跳出率最高，达到约54.3%。紧随其后的是natura.com.br，其跳出率超过46%。在所分析的美容及个人护理电商网站中，epocacosmeticos.com.br的跳出率最低，为40.9%。