Consumer survey on reusable packaging for takeaways in India

Consumer convenience is a key driver to the success of a food delivery or a quick service restaurant and to understand current consumer preferences towards "reusable packaging" we undertook a consumer survey (n=400) across three metro cities in India where online food ordering is concentrated. The survey indicates that over 90% of respondents have a strong acceptance towards reusable packaging for food and beverage products. 76% of the respondents are willing to either pay to get the food packaging containers collected or walk down to a drop-off point to drop the container. 85% of the consumers believe the government should intervene to either ban or at least charge additional for single use containers The survey also identified challenges across washing and hygiene as limiting factors towards adoption of reusable packaging

消费者便捷性是外卖配送或快餐餐厅取得成功的核心驱动因素。为了解当前消费者对可重复使用包装（reusable packaging）的偏好，我们在印度在线订餐业务高度集中的三座大都市开展了一项消费者调研（n=400）。调研结果显示，超90%的受访者对食品饮料类产品的可重复使用包装持高度认可态度。76%的受访者愿意支付费用委托回收餐用包装容器，或主动前往回收网点投放包装容器。85%的消费者认为政府应当介入监管，要么禁用一次性使用容器（single-use containers），要么至少对其征收额外费用。本次调研同时发现，清洗环节与卫生问题是制约可重复使用包装普及的关键阻碍因素。