Suppliers' network analysis under the perspective of structural, relational and cognitive embeddedness: an exploratory study

Abstract Paper aims To analyze and characterize a supplier network under the analytical perspective of structural, relational and cognitive embeddedness. Originality Analysis of a network of suppliers in a soft drink industry using Social Network Analysis (SNA) techniques. Research method The case study was used as a research strategy. The analysis of structural perspectives, relational and cognitive embeddedness and their respective variables were considered, as well as measures of centrality and density of the network of suppliers. Main findings The analysis allowed to establish the characteristics of the network of suppliers regarding structural, relational and cognitive embeddedness and their respective variables. However, it should be noted that the manuscript addresses a single case study, and it is not possible to generalize the results obtained. Implications for theory and practice The findings of this paper can be used as a basis to understand how to use the main metrics of social network analysis to investigate the structural, relational and cognitive characteristics of a company and your network.

【摘要】本研究旨在从结构嵌入、关系嵌入与认知嵌入的分析视角，对供应商网络进行剖析与刻画。研究创新：本研究采用社会网络分析（Social Network Analysis, SNA）技术，针对软饮料行业的供应商网络开展相关分析。研究方法：本研究以案例研究作为研究策略，综合考量结构嵌入、关系嵌入、认知嵌入及其对应变量的分析维度，同时纳入供应商网络的中心性与密度等测度指标。主要研究发现：本次分析明确了供应商网络在结构嵌入、关系嵌入与认知嵌入维度及其对应变量下的特征。需特别说明的是，本研究仅开展单一案例研究，所得结果无法进行普适性推广。理论与实践启示：本研究结果可作为理解如何运用社会网络分析核心指标，探究企业及其网络的结构、关系与认知特征的参考基础。