It's Not the Thought that Counts: A Field Experiment on Gift Exchange and Giving at a Public University
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One of the most important outstanding questions in fundraising is whether donor premiums, or gifts to prospective donors, are effective in increasing donations. Donors may be motivated by reciprocity, making premium recipients more likely to donate and give larger donations. Or donors may dislike
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美国国家经济研究局创建时间：
2016-11-01
