eCommerce Benchmark KPIs: Food in South Korea

In 2023, next to an add-to-cart rate of 13.5%, a cart abandonment rate of 66.2%, and a conversion rate of 4.6%, the eCommerce Benchmark KPIs for Food in South Korea also consist of an AOV of US$82.4, a discount rate of 10.2%, and a return rate of 6.1%.

于2023年，韩国食品电子商务的基准关键绩效指标（KPIs）毗邻13.5%的加入购物车比率、66.2%的购物车放弃率以及4.6%的转化率，亦包含平均订单价值（AOV）为82.4美元、10.2%的折扣率和6.1%的退货率。