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Diffusion in Social Networks: Experimental Evidence on Information Sharing vs Persuasion

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NBER2024-12-01 更新2025-01-04 收录
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We conduct a clustered randomized controlled trial across 180 villages in Uttar Pradesh, India, to promote the take-up of a savings commitment product newly introduced to our study population. A random subset of participants was targeted through our promotional campaign to test whether the product's

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2024-12-01
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