An Integrated Model of Consumer Recycling Behavior: Insights from Protection Motivation, Construal Level, and Regulatory Focus Theories

The dataset contains data from a survey of Malaysian university students, collected via online questionnaires. It includes 58 items measuring the following latent constructs and demographic variables on Likert-type scales:TEMP: Perceived temporal psychological distance of the threat posed by MSW (Municipal Solid Waste) pollutionSPAT: Perceived spatial psychological distance of the threat posed by MSW pollutionSOCS: Perceived social psychological distance of the threat posed by MSW pollutionHYP: Perceived hypothetical psychological distance of the threat posed by MSW pollutionSEV: Perceived severity of the threat posed by MSW pollutionVUL: Perceived vulnerability to the threat posed by MSW pollutionRESP: Perceived response efficacySELF: Perceived self-efficacyCOST: Perceived costINT: Intention to Consumer Recycling Behavior (CRB)PROM: Promotion focusPREV: Prevention focusSDE: Self-deceptive enhancementIMP: Impression managementgen: Genderage: Ageedu: Education<br>

本数据集源自针对马来西亚高校学生开展的线上问卷调查，共包含58个测项，采用李克特（Likert）量表对以下潜在构念与人口统计学变量进行测量：
TEMP：感知城市固体废物（Municipal Solid Waste, MSW）污染威胁的时间心理距离
SPAT：感知MSW污染威胁的空间心理距离
SOCS：感知MSW污染威胁的社会心理距离
HYP：感知MSW污染威胁的假设性心理距离
SEV：感知MSW污染威胁的严重程度
VUL：感知自身受MSW污染威胁的脆弱性
RESP：感知响应效能
SELF：感知自我效能
COST：感知行为成本
INT：消费者回收行为（Consumer Recycling Behavior, CRB）参与意向
PROM：促进聚焦
PREV：预防聚焦
SDE：自我欺骗增强
IMP：印象管理
gen：性别
age：年龄
edu：受教育程度