Pubs, Bars & Coffee shops in Austria - Market Research Report (2014-2029)

Consumer sentiment, disposable income levels and drinking habits impact spending on drinking establishments. Europe is known for its well-established drinking culture, which varies from country to country. Beer and wine consumption are very popular on the continent, with many countries also major producers of these beverages. However, alcohol consumption per capita in Europe is on a downward trend, hindering demand for drinking establishments. The COVID-19 pandemic decimated industry demand in 2020 as establishments shut their doors and tourist numbers plummeted. Industry revenue is expected to contract at a compound annual rate of 9.6% to €91.6 billion over the five years through 2024, including a 2.9% drop in 2024.

消费者情绪、可支配收入水平与饮酒习惯，均会影响酒水消费场所的支出规模。欧洲以其底蕴深厚的饮酒文化闻名，且各国的饮酒文化各具特色。啤酒与葡萄酒在欧洲大陆广受欢迎，诸多国家同时也是这类饮品的主要生产国。不过，欧洲人均酒精消费量正呈下行趋势，这对酒水消费场所的市场需求形成了制约。2020年新冠疫情暴发期间，线下酒水场所纷纷关停，游客数量骤降，行业需求遭受重创。预计截至2024年的五年间，行业营收将以9.6%的年复合收缩率下滑至916亿欧元，其中2024年营收将下降2.9%。