Mobility Metrics for Glasgow City Region

Overview:

Mobility Metrics for Glasgow City Region is an UBDC derivative product of Huq dataset and Tamoco datasets. This dataset provides metrics about mobility between different origins and destinations in the Glasgow City Region. E Location data from mobile phone apps aggregated by Huq Industries was used to derive the dataset.

Huq dataset:

Huq is a mobile phone app dataset. The app collects real-time, anonymised location data from users' smartphones, based on the use of a range of smart phone applications. This dataset offers researchers insights into human mobility patterns and behaviour. Researchers can leverage this data to study consumer trends, urban planning, and the impact of events on people's movements, amongst other applications. With a coverage of around 0.7% of the population and granular location information, Huq data offers the potential to understand changing societal dynamics and make data-driven decisions across various fields, from retail and transportation to public health and urban development. The data has a geographic coverage across Glasgow City Region. It has a time coverage of 5 years from 2019 to 2023.

Tamoco dataset:

Tamoco provides organisations with access to real-time location data. Tamoco’s geospatial data is derived directly from mobile devices using a combination of GPS and WiFi, in order to generate industry-leading location signals. The Tamoco dataset consists of Tamoco’s Standalone Location Data.

Mobility Metrics for Glasgow City Region Data:
The mobility metrics dataset was created using mobile phone application data from Huq and Tamoco data. The aim of the dataset is to produce small-area aggregate measures of mobility over time. The data covers Glasgow city-region with results broken down by Intermediate Zone (417 in the city-region) from 1st July 2019 – 31st December 2021 (2.5 years) with results aggregated quarterly (10 periods).
The Mobility is measured following Cuebiq Mobility Index approach. Mobility analysis is limited to mobile phone users determined to live within the Glasgow city-region (see technical report ‘Calculating home location for mobile phone data’ for details. This report is sent with the dataset).

As well as other derived datasets based on Huq data, are available for non-commercial academic research use only. The data is available to request as Safeguarded data under UBDC's End User Licence.

Access and restrictions:

Mobility Metrics for Glasgow City Region, as well as other derived datasets based on Huq data, are available for non-commercial academic research use only. The data is available to request as Safeguarded data under UBDC's End User Licence.

More information:

Technical report ‘Calculating home location for mobile phone data’ for details. This report is sent with the dataset.

Other related outputs: https://www.ubdc.ac.uk/news/data-for-insights-into-mobility

概述：
格拉斯哥都会区流动性指标数据集是UBDC衍生产品，源自Huq数据集与Tamoco数据集。本数据集提供格拉斯哥都会区内不同起点与终点之间的流动性相关指标。本数据集依托Huq Industries聚合的移动应用位置数据构建。

Huq数据集：
Huq数据集属于移动应用数据集。该应用通过多款智能手机应用的使用场景，采集用户智能手机的实时匿名化位置数据。本数据集可为研究者提供人类流动模式与行为相关的洞察，支持研究者开展消费趋势、城市规划、事件对人员流动的影响等多类研究。该数据集覆盖约0.7%的目标人群，且包含精细粒度的位置信息，能够助力研究者洞悉社会动态变化，并在零售、交通、公共卫生、城市发展等多个领域开展数据驱动决策。其地理覆盖范围为格拉斯哥都会区，时间跨度为2019年至2023年，共计5年。

Tamoco数据集：
Tamoco可为机构提供实时位置数据访问服务。其地理空间数据直接源自移动设备，结合GPS与WiFi技术生成行业领先的位置信号。Tamoco数据集包含该机构的独立位置数据。

格拉斯哥都会区流动性指标数据集：
本流动性指标数据集依托Huq与Tamoco的移动应用位置数据构建，旨在生成随时间变化的小区域流动性聚合度量。数据集覆盖格拉斯哥都会区，统计结果以中间区域（Intermediate Zone，共计417个）为细分单元，时间范围为2019年7月1日至2021年12月31日（共计2.5年），并按季度进行聚合（共10个统计周期）。
流动性指标采用Cuebiq流动性指数（Cuebiq Mobility Index）方法进行测算。本分析仅针对被认定居住于格拉斯哥都会区的移动设备用户，详细规则请参阅随数据集一同提供的技术报告《移动设备数据的家庭位置计算方法》。
与其他基于Huq数据集衍生的数据集一样，本数据集仅可用于非商业性学术研究。用户可通过UBDC最终用户许可协议（End User Licence）申请获取该受保护数据（Safeguarded data）。

获取与使用限制：
格拉斯哥都会区流动性指标数据集及其他基于Huq数据集的衍生数据集仅可用于非商业性学术研究。用户可通过UBDC最终用户许可协议申请获取该受保护数据。

更多信息：
详细规则请参阅随数据集一同提供的技术报告《移动设备数据的家庭位置计算方法》。
其他相关产出：https://www.ubdc.ac.uk/news/data-for-insights-into-mobility