4R 4U

4R 4U is the extension of a very successful project “Scary Scarecrow”, originally from the memory of children's literature. First R is a tribute to children’s writers but also to reading in the childhood. Second R is for reduce of fear of written words. Starting from the admiration and the fear of weight of written words the artist goes further, in the field of ecological consciousness, giving an example to children, because this work of art is meant for them in the first place. Third R is for Reusing wasted materials. Using wasted materials, the artist transforms the old usage into new materialized art, thus making unusual world of imagination, full of new life energy in these already used materials. Four R is for Recycling. The aim of the project is to provide successful approaches and methods in the area of environmental awareness development from an early age (SDG 13 – Climate Action) Conclusions: It took us more than one year, hundreds of stories, many workshops and exhibition to discover that ecology requires different approach to show her plurality of meanings. The topic is described on printed poster with photographs and text in English.