Financial Expectations, 22 February - 6 March 1970

<P>Abstract copyright UK Data Service and data collection copyright owner.</P>These are a series of surveys containing questions asked of a monthly representative sample of 1000 adults about their financial well-being and expectations by the British Market Research Bureau.<br><B>Main Topics</B>:<BR> The questions asked in the surveys, based on those developed by Katona and others at Michigan University, are intended to measure the three factors, 'ability', 'willingness to buy' and 'timing', on which future purchasing decisions are held to depend.<br>
Background variables include: sex; age cohort; marital and occupational status of senior head of household and of other members of household; terminal education age; home ownership; newspaper readership; television viewing patterns and cinema attendance.

本摘要版权归英国数据服务中心（UK Data Service）及数据集采集版权所有者所有。本数据集包含一系列调研问卷，由英国市场研究局（British Market Research Bureau）面向月度代表性抽样的1000名成年人开展，调研内容围绕受访者的财务福祉状况与未来预期展开。
**核心研究主题**：本次调研所采用的问卷基于密歇根大学（University of Michigan）卡托纳（Katona）等人开发的量表，旨在衡量三大核心维度——购买能力、购买意愿与购买时机，上述三大因素被认为是决定未来消费决策的关键要素。
调研涵盖的背景变量包括：性别、年龄组、户主及其他家庭成员的婚姻与职业状况、最高受教育年龄、房屋所有权状况、报纸阅读习惯、电视收视模式以及影院观影行为。