Newspaper Articles 1985-2015

Considering the inherently dynamic nature of labour market, change has always been an inseparable aspect of career studies. This qualitative study aims to look at the representation of this change in selected British newspapers to determine the extent to which the public discourse narratives conform with the traditional and modern dichotomy described in the career literature and how motifs of transformation and alteration are used to narrate the career stories.
In particular, I will present a qualitative content analysis of the British newspaper articles published in the Times, the Guardian and the Daily Mail between 1985 to 2005 which particularly address the change in the structure of careers with the aim of identifying how popular opinions and academic discourse overlap, diverge and feed into one another.
In this study, I will try to answer the question of how the language and discourse used by the journalists adds to or influence the presumptions about traditional and modern careers and how public discourse represent the transformation in structure of careers. In a wider sense, looking at the representation of change in structure of careers can also help us to see the role of print media in reproducing or challenging the notions of dominance in labour market and society as result of the neo-liberal political, economic and business reforms of the 1980s and 1990s.

鉴于劳动力市场本质上具有动态属性，职业变迁始终是职业研究中不可或缺的组成部分。本项质性研究旨在考察英国选定报刊对这类职业变迁的表征，以厘清公共话语叙事在多大程度上契合职业研究文献中提及的传统与现代二元对立框架，并探析转型与变迁的叙事母题如何被用于构建职业叙事。
具体而言，本研究将对1985年至2005年间刊发于《泰晤士报》（The Times）、《卫报》（The Guardian）与《每日邮报》（The Daily Mail）的相关报刊文章开展质性内容分析，这些文章均聚焦职业结构变迁，旨在厘清大众舆论与学术话语之间的重合、分歧及相互影响路径。
在本研究中，笔者将尝试解答以下核心问题：新闻从业者所使用的语言与话语，会如何强化或重塑大众对传统与现代职业的固有认知，以及公共话语将如何表征职业结构的转型。从更宏观的视角来看，考察职业结构变迁的表征方式，亦有助于我们理解20世纪80、90年代新自由主义政治、经济与商业改革背景下，印刷媒体在复制或挑战劳动力市场与社会中主导性观念方面所扮演的角色。