Dataset Questionnaire E-Commerce Uncovered Exploring Key Drivers of Consumer Impulse Buying Behavior
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The following dataset is a dataset from a study that investigated Perceived Ease of Use and Perceived Usefulness on Impulsive buying throught Attitude Towards E-commerce.
本数据集源自一项以电子商务态度(Attitude Towards E-commerce)为中介,探究感知易用性(Perceived Ease of Use)与感知有用性(Perceived Usefulness)对冲动购买(Impulsive Buying)影响的研究。
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Zenodo创建时间:
2024-10-28



