Sustainability-Consciousness and Socio-demographic determinants of Awareness of Hemp-based Products in a Sustainable-Hyped Hemp Market

The dataset contains a de-identified analytical subset of a national survey used to examine consumer awareness of hemp-based product categories. The data includes measures of product awareness, sustainability orientation, and socio-demographic variables. The subset contains only variables used in the analysis reported in the associated manuscript, using a Poisson hurdle model. The data is published to support transparency and reproducibility.

本数据集为一项全国性调查的去标识化分析子集，该调查旨在探究消费者对工业大麻基产品品类的认知水平。数据集包含产品认知、可持续发展倾向以及社会人口统计学变量的相关测度指标。该子集仅涵盖关联手稿中报告的分析所使用的变量，分析过程采用泊松障碍模型。本数据集的发布旨在提升研究透明度与可复现性。