Media election survey 1988

This is the fifth study of the political contents in press, radio and television within the research projects ´Mass media and the electorate´, ´Swedish election campaign´ and ´Parliament, elections and the representative democracy´ and it was carried out in connection with the 1988 general election. It is a detailed campaign study of news reporting in the press, radio and television during the last four weeks before the day of the referendum. See {Media election survey 1979} for more information about the research project.

Purpose:

To describe, identify and analyse media's reporting of the election campaign 1988.

本数据集是隶属于“大众媒体与选民（Mass media and the electorate）”“瑞典大选竞选（Swedish election campaign）”及“议会、选举与代议制民主（Parliament, elections and the representative democracy）”三项研究计划的第五项针对报刊、广播与电视政治内容的研究，其开展与1988年瑞典大选直接相关。本研究针对公投日前四周内的报刊、广播与电视新闻报道，开展了详尽的竞选活动相关研究。如需了解该研究项目的更多信息，请参阅《1979年媒体选举调查（Media election survey 1979）》。

研究目的：描述、识别并分析媒体对1988年瑞典大选竞选活动的报道。