[SAMPLE] Consumer Edge Restaurants Transaction Data | USA Data | 100M Credit & Debit Cards, 12K ...

Consumer Edge is a leader in alternative consumer data for public and private investors and corporate clients. CE Vision USA includes aggregated consumer transaction data on 100M+ credit and debit cards, including 35M+ with activity in the past 12 months and 14M+ active monthly users. Capturing online, offline, and 3rd-party consumer spending on public and private companies, data covers 12K+ merchants, 800+ parent companies, 80+ same store sales metrics, and deep demographic and geographic breakouts. Review data by ticker in our Investor Relations module. Brick & mortar and ecommerce direct-to-consumer sales are recorded on transaction date and purchase data is available for most companies as early as 6 days post-swipe.

Consumer Edge’s consumer transaction datasets offer insights into industries across consumer and discretionary spend such as:
• Apparel, Accessories, & Footwear
• Automotive
• Beauty
• Commercial – Hardlines
• Convenience / Drug / Diet
• Department Stores
• Discount / Club
• Education
• Electronics / Software
• Financial Services
• Full-Service Restaurants
• Grocery
• Ground Transportation
• Health Products & Services
• Home & Garden
• Insurance
• Leisure & Recreation
• Limited-Service Restaurants
• Luxury
• Miscellaneous Services
• Online Retail – Broadlines
• Other Specialty Retail
• Pet Products & Services
• Sporting Goods, Hobby, Toy & Game
• Telecom & Media
• Travel

Private equity and venture capital firms can leverage insights from CE’s synthetic data to assess investment opportunities, while consumer insights teams and retailers can gain visibility into transaction data’s potential for competitive analysis, shopper behavior, and market intelligence.

CE Vision Benefits
• Discover new competitors
• Compare sales, average ticket & # transactions across competition
• Evaluate demographic and geographic drivers of growth
• Assess customer loyalty
• Explore granularity by geos
• Benchmark market share vs. competition
• Analyze business performance with advanced cross-cut queries

Corporate researchers and consumer insights teams use CE Vision for:

Corporate Strategy Use Cases
• Ecommerce vs. brick & mortar trends
• Real estate opportunities
• Economic spending shifts

Marketing & Consumer Insights
• Total addressable market view
• Competitive threats & opportunities
• Cross-shopping trends for new partnerships
• Demo and geo growth drivers
• Customer loyalty & retention

Investor Relations
• Shareholder perspective on brand vs. competition
• Real-time market intelligence
• M&A opportunities

Most popular use cases for private equity and venture capital firms include:
• Deal Sourcing
• Live Diligences
• Portfolio Monitoring

Consumer Edge是面向公募与私募投资者及企业客户的另类消费者数据（alternative consumer data）领域领军企业。CE Vision USA包含覆盖超1亿张信用卡、借记卡的聚合消费者交易数据，其中过去12个月存在交易行为的用户超3500万，月度活跃用户超1400万。该数据集捕捉线上、线下及第三方针对公募、私募企业的消费者支出情况，涵盖1.2万余家商户、800余家母公司、80余项同店销售指标，以及详尽的人口统计与地理细分维度。用户可通过投资者关系（Investor Relations）模块按股票代码检索数据。实体零售与电商直销的销售均按交易日期记录，多数企业的购买数据可在交易发生后最快6天获取。

Consumer Edge的消费者交易数据集可提供消费及可自由支配支出领域全行业洞察，覆盖以下品类：
• 服装、配饰与鞋履
• 汽车
• 美妆
• 商业——硬货品类
• 便利店/药店/健康减重
• 百货商场
• 折扣店/会员仓储店
• 教育
• 电子与软件
• 金融服务
• 全服务餐厅（正餐餐厅）
• 食品杂货
• 地面交通
• 健康产品与服务
• 家居与园艺
• 保险
• 休闲娱乐
• 有限服务餐厅（快餐简餐）
• 奢侈品
• 其他服务
• 线上零售——宽线品类
• 其他专业零售
• 宠物产品与服务
• 体育用品、休闲爱好、玩具及游戏
• 电信与传媒
• 旅游

私募股权与风险投资机构可借助CE的合成数据（synthetic data）洞察评估投资机会，而消费者洞察团队与零售商则可通过交易数据开展竞争分析、研究消费者购物行为、获取市场情报，挖掘其应用价值。

CE Vision 优势：
• 发掘潜在竞争对手
• 对比竞品间的销售额、客单价与交易笔数
• 评估增长的人口统计与地理驱动因素
• 评估客户忠诚度
• 按地理区域探索细分粒度
• 对标竞品的市场份额
• 通过高级跨维度查询分析企业经营表现

企业研究人员与消费者洞察团队使用CE Vision的应用场景包括：

企业战略应用场景
• 电商与实体零售趋势对比
• 房地产投资机会
• 消费支出结构变迁

营销与消费者洞察
• 整体可触达市场视图
• 竞争威胁与机遇
• 跨品类购物趋势以探索新合作机会
• 人口与地理维度的增长驱动因素
• 客户忠诚度与留存率

投资者关系
• 股东视角下的品牌与竞品对比
• 实时市场情报
• 并购机遇

私募股权与风投机构的主流应用场景包括：
• 投资标的发掘
• 现场尽职调查
• 投资组合监控