The National SOM Survey 2006

Since 1986 the SOM Institute has been carrying out an annual nation-wide survey of Swedish opinions. This is accordingly the twenty-first survey in this series. The SOM Institute is a collaboration between three departments at the University of Gothenburg: the Institute for Journalism and Mass Communication, the Department of Political Science, and the School of Public Administration. Since 1998 the survey includes two nation representative samples and uses two different mail questionnaires. One of the questionnaires mainly deals with questions on politics, economy and working life, while the other mainly deals with media, culture and health.

In 2006 approximately one fourth of the questions asked in the two questionnaires are common for both samples, for example questions about media habits, political attitudes, leisure activities, and social background. The questionnaire on politics include ten different subject fields: news and media; politics, society and democracy; Sweden's relations to the surrounding world; possession of technical equipment and internet; society and public service; environment and energy; knowledge and society; activities, interests, and values; work life; and background questions. The media questionnaire is divided into eleven subject fields: news and papers; politics, society and democracy; television and radio; possession of technical equipment, internet and mobile telephony; periodicals, books and libraries; movies and theatre; media and society; the dog in society; activities, interests, and values; work life and background questions.

Purpose:
The main purpose is to establish time series that enable researchers to analyse how various changes in society affect people's attitudes and behaviour.

The SOM Institute also has an online tool for data analysis, where you can work with data from the national SOM surveys directly in your web browser. You can find it at https://som-institutet.se/dataanalys

自1986年起，SOM研究所（SOM-institute）便持续开展瑞典全国性年度民意调查，本次即为该系列的第21次调查。SOM研究所为哥德堡大学三个院系的合作机构：新闻与大众传播研究所、政治学系及公共管理学院。1998年起，该调查采用两套具有全国代表性的样本，并配套两种不同的邮寄问卷。其中一套问卷主要聚焦政治、经济与工作生活议题，另一套则围绕媒体、文化与健康领域展开。

2006年，两套问卷中约四分之一的问题为两份样本共用，涵盖媒体使用习惯、政治态度、休闲活动及社会背景等主题。政治议题问卷下设十大主题板块：新闻与媒体；政治、社会与民主；瑞典与周边世界的关系；技术设备与互联网拥有情况；社会与公共服务；环境与能源；知识与社会；活动、兴趣与价值观；工作生活；以及背景信息问题。媒体议题问卷则分为十一个主题板块：新闻与报纸；政治、社会与民主；电视与广播；技术设备、互联网与移动电话拥有情况；期刊、书籍与图书馆；电影与戏剧；媒体与社会；社会中的犬只；活动、兴趣与价值观；工作生活及背景信息问题。

调查目的：
本调查的核心目标是构建时间序列数据集，以供研究者分析社会各类变迁如何影响民众的态度与行为。