The data collection process was conducted from December 2024 to January 2025 using a questionnaire, yielding 387 valid responses from participants across 13 provinces and cities in the Mekong Delta, V
Abstract This research analyzed the relationship between the different motivations of green consumption in the context of a product with selfish and/or altruistic characteristics, given the different
This dataset contains raw survey data collected for the study titled "Can Digital Environmental Sustainability Encourage Consumers to Go Green? An Extended TPB Study". The data were collected from 175