Snapchat Conversions API

Snap's Conversions API (CAPI) is a structured, privacy-centric interface that allows you to directly pass web, app, and offline events to Snap via a Server-to-Server (S2S) integration. This helps our system to optimize your ad campaigns, improve your targeting, and measure the conversions that resulted from your Snapchat campaigns. https://developers.snap.com/api/marketing-api/Conversions-API/Introduction