This research explores the language features used by leading consumer brands with successful marketing in their promotional messages. Coca-Cola, McDonald’s, PepsiCo, Mondelez, and Unilever were select
Relying on limited lexical choices among English non-native writers may lead to the tendency of overusing certain common expressions. The current study explored variability in choices of words, specif
MCL is a 26,443 lemma Frequency Lexicon with 140,315 tokens, with the minimum lemma frequency of 6, extracted from CORLEX, a contemporary Portuguese corpus (16,210,438 words). CORLEX is a subcorpus of
The study "Swedish TV supply" is conducted annually since 1998. Since 2012, except for the TV channels SVT1, SVT2, Barnkanalen (the Children Channel), SVT24, Kunskapskanalen (the Knowledge Channel), T
