Character Areas

Gilbert desires to create and protect unique areas of Town by identifying and providing guidance through the use of Character Areas and guidelines. Character Areas are specific geographic areas that possess unique or special characteristics, have certain development issues, or have the potential to evolve into a unique area unlike any other in the Town. Gilbert Character Areas are intended to define unique areas of the Gilbert Planning Area. The Character Areas are Heritage District, Gateway, Morrison Ranch and Santan. Each of the Character Areas has been previously adopted as a General Plan Amendment or specific area plan. The areas were done separately from each other and contain different goals and policies. Guidelines for each Character Area are specific to each area. These do not replace the land use policies or map designations in other parts of the General Plan, but merely provide definition and detail.